Shop Kick Helping the Boxes

In the never ending fight to get customers in the store,  retailers are using a  relatively new iPhone and Android app called Shop Kick to generate customer trips. Shop Kick users get rewards when they walk into partner stores. 


Check out this article and you may end up downloading the app.  However, some may end up dismissing it outright.  Before overlooking this article because you may not think it's important, keep in mind the vast majority of people under thirty are rarely, if ever, without their smart phones.  Email is becoming 'old school' for them and texting, Tweeting, social media, and the like are their primary forms of communication. 


Sports Authority tried it and they are going back for more.  Toys R Us and Babies R Us are also getting on the wagon. 


Please see the link below for the article and the full list of tenants using the app.
Clickz Article

Hobby Lobby to Open 5 California Stores

Hobby Lobby with 489 stores in 40 states will be opening 5 stores in California.  It appears that at least 4 of the stores will be opening this year.  


Hobby Lobby specializes in arts and crafts, picture framing, party supplies, cards, holiday supplies, and home accessories.  Leases for the company are best suited for second generation space as they are very rent sensitive.  Given the amount of available box space considering the economic events of the last few years, I imagine they are finding many more opportunities in the marketplace.


Some information used from The Press Enterprise.